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Initially, creative thinking fashion designers gather their
inspiration, whether it comes from popular culture, music, politics, a
beautiful new celebrity, or something entirely different. Then, they design
these fashions leaving us the end result, which will be a spring or fall
designer collection. These perfectly crafted designs are then ready to be
introduced to the world and sold. In order to sell their products fashion
designers must advertise their collections. They do this at the runway shows or
fashion shows. Models strut these designer fashions down runways in hopes that
buyers will be intrigued enough to pay thousands of dollars for them. Of
course, when a celebrity wears one of these designs the result is usually the
next hottest fashion trend of that particular season. Especially one that is
admired for being fashionable.
Celebrities have an enormous influence on trends in the
fashion industry. Of course, they can afford to pay thousands of dollars for a
Prada purse or let's say a pair of say $2,000 Jimmy Choo shoes. Where does this
leave the average consumer, though? They try to imitate the high-end designs by
purchasing fashions that are somewhat similar. Of course, owning the famous
designer style ensures you that you’re getting the utmost quality. This is
displayed not only in the workmanship but in the actual design and details of
the product.
A good example of quality goods when it comes to designer
labels would be Louis Vuitton. Be it a handbag or a wallet the quality is so
outstanding that is obvious at first glance. This leaves the average consumer
to buy handbags that are similar, like that of buying reproductions. Which is
okay, because in reality they are getting the style that is most appealing to
them? Delivering a particular design in a dress or a purse and leaving the
consumer completely satisfied is the ultimate goal.